Showing posts with label brands. Show all posts
Showing posts with label brands. Show all posts

Saturday, March 22, 2014

Whatte Coincidence!


I was taking a walk through the bylanes of Pali Hill, admiring all the little cafes and chic hangouts. The old heritage homes are picture worthy and retain a sense of quaint charm around them. My favourite bit is the names of the places - so European in every sense including the thoughtfully done up window displays.

I stopped at one of my favourite eateries - The Yoga Cafe. Absolutely love the place - the food, the decor, the ambience. The menu is so wonderfully, well, just wonderful:) I love the lemongrass growing in the vegetable baskets and the bouganvillas creeping up the criss cross windows. I find it adorable that they serve salt and pepper strewn on the plate and not in shakers. It just makes my heart beat lightly and gleefully. My favourite bit is the mediterannean green walls with the anglicised white on the walls. Sigh! I am hopelessly in love.

As I was navigating through the traffic back home, I was stuck behind a Honda Brio for quite a bit and its backless frame had me amused. It stayed on mind all the way home. I settled on the couch for some TV time, when I caught the Nivea Whitening ad showcasing Anushka with a 14 day promise of going "backless"



 

Now, isn't that something - a car and a whitening lotion both going backless. I am tickled for sure. Do write back with more such similarities between non - related segments.

Monday, March 17, 2014

Queen of the world!

It's been a while since I watched something so inspiring. It was beautiful, a story well told and its biggest trait - simplicity.

I hope you have watched Queen. If you haven't please go watch it today. It's your hard earned money and even harder earned time well spent.

Hats off to a director who had the courage to make such a feministic film. Its feminist alright without being over the top or in your face. It was just right.

He has touched upon subjects like drinking, sleeping around for fun, prostitution without being judgemental or conciliatory about it. He airs his views through his protagonist "Rani" very sweetly - Don't drink and sex too much okay? Leave this profession, it must be very tough. But you are superb on the pole. It's adorable.

Rani is amazing. It's quirky the way she spells out every situation - literally! She sees a couple french kissing on the streets of Paris and she very innocently tells herself lip to lip kiss.

It was heartening to see so many men applauding and laughing each time pot shots were taken at the villain masquerading as the hero! It's one thing for the director to use a feminist theme, yet another to have an audience now that not only accepts but also appreciates themes such as these.  That's super and warms the heart immensely.

This film is going to be legendary - it has all the makings of a great brand. People want to be associated with it and very positively at that!

Which reminds me, as a brand manager and brand custodian, I have a brand blog - http://brandchildren.blogspot.in  wherein I air my thoughts about the world of brand development and management. Do visit when you have a moment to spare. Would love to hear your views on a subject that enthralls me:)

Till then, I am the Queen of the world!